Tech
Apple doles out $400m to buy music-identifying app Shazam
Apple is reportedly close to buying Shazam in a deal worth hundreds of millions of dollars.
Shazam is the app that lets you not only identify (almost) any song, but also movies, TV shows and adverts, just from a snippet of audio or bit of visual info.
Sources have tipped off TechCrunch to the possible purchase, though the price being bandied about is varying quite a bit.
Read also: Mozilla files counter suit against Yahoo & Oath
One figure being quoted is $400 million (£300 million), less than half the supposed $1bn plus valuation being spoken about back in 2015.
It’s claimed that the deal will be signed by the end of play this week and announced as early as Monday – though they have loaded that claim with caveats.
Apple is seemingly looking to continue to expand via acquisitions following the launch of the iPhone X and iPhone 8 earlier this year.
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