Facebook has announced plans to unveil new privacy settings and policies in order to give users more control over their data.
This announcement was made as the company prepares to participate in the ongoing CES 2020, world’s gathering place for all those who thrive on the business of consumer technologies.
The tech industry exhibition which is expected to hold from Tuesday, January 7 to Friday, January 10 will host Facebook alongside other tech players in the States.
While Facebook’s intent to unveil these new privacy updates has, by analysts, been considered overdue; leveraging on the global attention that CES2020 will afford, it (Facebook) has, however, been acknowledged as a good attornment strategy.
At least, Facebook can formally, publicly seek pardon for the Cambridge Analytica scandal and the recent privacy breach that led to a multi-billion dollar fine, as a company that displays remorse for wrong doings.
Read also: 5 AI predictions to watch out for in 2020
According to Facebook, its new privacy updates will now avail users access to control its data. This way, 3rd party apps can be grounded and restricted optimally.
In addition, Facebook is also making provisions to facilitate full control over “who can connect with who” on its platform.
Unlike what transpired when Cambridge Analytica harvested data of millions of users from the site during the election for campaign ads targeting; Facebook, with this development, will give users the authority to set up their defence by defining what should be revealed (of personal pieces of information) to guests and other users on the social media network.
Perhaps, the $5 billion fine Facebook was charged for using phone numbers intended for two-factor authentication in its advertising, has taught the Mark-led company a lesson for the future.
Join the conversation
SPECIAL REPORT: Displaced residents of Zamfara battle hunger, as underfunding derails Nigeria’s nutrition goals
On paper, Muhammad Zayyanu is seven years old. The quiet boy who looks shorter for his age could not recollect...
INVESTIGATION: N7.3bn paid for unnamed projects; how Nigerian govt spent N2.2trn in six months
Analysing nearly 3,000 payments made by various Federal Government Ministries, Departments and Agencies (MDAs) over the previous six months (January...
INVESTIGATION… Delay rocks Nigerian govt’s promise of N30,000 covid-19 relief for artisans, others
Before the outbreak of the COVID-19 pandemic in February, 2020, Chukwudi Okoroigwe’s daily earnings as a bus driver was hardly enough to cater to the...
INVESTIGATION… Ten years after, communities count losses as AfDB, Cross River govt abandon road project
Ten years after the Cross River State government and African Development Bank (AFDB) jointly awarded the Yahe-Wanokom-Wanikade-Benue border road for...
INVESTIGATION….N.3bn down the drain: Why water projects for Enugu communities don’t work
In this concluding part, ARINZE CHIJIOKE talks about some of the projects that are serving the people and how various WASH programmes have failed to tackle...