Live WWE content now on snapchat

WWE is bodyslamming its way on to your smartphone screens, thanks to a new multiyear partnership with Snapchat.

The wrestling coverage will kick off with footage from WWE’s biggest event, WrestleMania, which is due to take place this Sunday April 3 at AT&T Stadium in Arlington, Texas.

WWE will broadcast a Snapchat Live Story from WrestleMania that combines video footage and images from fans attending the event, alongside behind-the-scenes clips from the wrestling entertainment behemoth.

Read also: SoundCloud adds music streaming game to its offering

“We are thrilled to partner with Snapchat and provide our fans with a new way to experience WrestleMania,” said Jayar Donlan, WWE senior vice president, digital and social content. “The Snapchat Live Story allows WWE fans to share their stories from our annual pop culture extravaganza and dive into the live action of WrestleMania in more ways, and from more perspectives, than ever before.”

As is usually the case for official sports and entertainment content on Snapchat, advertising will also play a part in the deal, with Snickers acting as WWE’s first-ever Snapchat Live Story brand partner. The company is also the official presenting partner of WrestleMania itself.

“By partnering with WWE for our coverage of WrestleMania and future events, we are able to bring Snapchatters and WWE fans new and old even closer to the action and behind-the-scenes of some of the biggest events in sports and entertainment,” said Ben Schwerin, director of partnerships at Snapchat.

RipplesNigeria …without borders, without fears

Join the conversation

Opinions

Support Ripples Nigeria, hold up solutions journalism

Balanced, fearless journalism driven by data comes at huge financial costs.

As a media platform, we hold leadership accountable and will not trade the right to press freedom and free speech for a piece of cake.

If you like what we do, and are ready to uphold solutions journalism, kindly donate to the Ripples Nigeria cause.

Your support would help to ensure that citizens and institutions continue to have free access to credible and reliable information for societal development.

Donate Now