YouTube to come down hard on rogue creators

YouTube is preparing to come down hard on rogue creators as the company has since responded by coming up with ways to deal with the problem in the future.

Recently in a blog post penned by YouTube’s CEO Susan Wojcicki, suggested harsher punishments could be part of the platform’s plan to hopefully discourage such creators and content in the future.

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According to Wojcicki, “we’re also currently developing policies that would lead to consequences if a creator does something egregious that causes significant harm to our community as a whole. While these instances are rare, they can damage the reputation and revenue of your fellow creators, so we want to make sure we have policies in place that allow us to respond appropriately.”

The post also talks about YouTube’s plan for 2018, which includes help people find more ways to engage with videos, and also to deal with handling demonetization and appeals, which YouTube admits could be more efficient.

 

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